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2011-01-26

Before you go for Optimizing your website.

A smart optimizer know when and how to optimize. I personally believe SEO is a time consuming
process.Need some extra but smart efforts. Here I would like to share some basic tips.

You should:

-Back links are the trust votes for your site, considers Google. Try to get some high PR back links.
-Website structure, content, keywords are the key factors. Take a through analysis.
-As said content is king. So always create fresh content for your website. To get best SEO result.
-Implement a robots.txt file inclusion helps to stop crawling those pages you want to hide.
-Integrate Google Analytics/Webmaster tool must, so that you can check your progress and
 potential customers.
- Keyword research and target the best keywords.
- Maintain a uniform link and navigation structure throughout the website.

You shouldn't:
-Don’t add links to pages that serve no value to your visitors.
-Keep away from doing in burst and then sleeping over it. You might rise fast but the -fall will be equally fast. 
-No to black hat SEO techniques. You are inviting a penalty.
-Avoid general high competitive keywords
-Don’t spam your content and Meta description with keywords. As it attracts traffic.
-Low Page Rank inbound links. You might increase your back links but won’t get as much value.
-Though flash web sites can be optimized better not to use.

2011-01-16

Nine Tips for Optimize to get conversion

Trigger Words That Excite Your Visitors:
Do a good keyword research for your site before you go for optimization. The visitors always in a mission and goal oriented. If they don’t see the triggered word on the site they will surely move away.
Don't show you are selling:
There is an old saying “Every sales man knows that he has to sell”. The mean is that if we don’t show, they won’t. There should be some meaningful links that tell the visitors where they are going and for what.
A Picture's Worth a Thousand Words
Enhanced Product Images Are Worth A Thousand Calls to Action. Having better looking product images are a major factor of attraction
Headline must be impressive
It is believed that more than 80% of the traffic read your homepage. Take regular action and experiment on that since is quite hard to say which one will work.
Check out your reviews:
The reviews are some thing need authentic and transparent action. The negatives are not so ugly sometimes. It may some times make the user to check out the product. If you get it frequent remove the product.
Check out process:
Make your site user friendly. Remove unnecessary steps for sin up. Make the visitors realize that you have the respect for there privacy.
Be ready to help:
Be prepare for any stage help for your clients. Costumer service is the one the key factor to retain your existing ones.

Do experiments:
Make yourself available to regular experiment. Don’t afraid to test. Rather than spending money try to use simple steps. List out concerns about your site and start working on them.
Optimization is a gradual process having continual improvements. You cant expect all the results sudden. Need time, continues effort and exact focus.

Wish you all the best...

SEO loves Press Release


Once upon a time, press releases served a single theory. They were believed to be apparatus to entice a press officer to bring into a story highlighting about a product or company. But, as in almost every other aspect of running a business, things have changed thanks to the Internet. The thing is completely changed over time…..

Today, studies point out that the vast majority of journalists working a story or seeking ideas are likely to turn first to the search engine of their choosing. Where the primary goal was once to get your printed press release opened and read. When a journalist types in keywords that relate to your business, you’re right there, at the top of the rankings. Of course, getting your main website as optimized and as search engine-friendly as can be is a hot and vital topic for all businesses, and it’s one that can fill.

I personally feel that an seo optimized press releases can bring you first-page visibility through your keywords very quickly. When we have sites like movie, unique tools or some other piece of information related it is the best way to publish such press Releases so that you can attract or so some awareness among the your visitors.

While Doing PR
Start a web log it makes a sense of your business and contribute regularly.
Get as much as back links form the main sites.
Target your relevant keywords, probably not more than 3 keywords .
Always put your complete address (email, phone.. ). So that your visitor can contact even directly.